Blog

Welcome to my blog.

July 5, 2024Thought

Redefining Equality: A Critique of Separate Gender Competitions

Seperate Still Isn't Equal

September 1, 2023Marketing

On Spotify & Tidal. McDonald's & Burger King All Over Again.

Back in the day, there were two main companies in the US competing for the fast food market. One of them was McDonald's and the other was Burger King. They had very different strategies, and the outcome of their competition was somewhat paradoxical.

July 4, 2022Thought

On America

In a lot of ways, the project called "United States of America" was a revolutionary project, so much different from the ways all other countries used to be.

April 15, 2022Thought

On Living With A Chronic Condition

Living With A Chronic Condition Isn't Easy. The key to survival, however, is to keep fighting, and not letting up.

November 21, 2021Research

On Experts

The book "Thinking, Fast And Slow" by Daniel Kahneman is an endless well of insights on the human mind.

September 10, 2021Update

Two of My Blog Posts Published on Two Different, Popular, Medium Publications

Two of my Blog Posts Published on Two Different Medium Publications!

July 1, 2021Update

Listen To Me On ITMAGINATION's Spotify Profile!

Miss me? Listen to me on Spotify!

April 26, 2021Research

Electronic Word of Mouth 2 - Creation

Find out how to make sure you get more positive eWOM in four easy steps!

March 29, 2021Weekly Summary

Last Week in Tech 8 - Discord, Social Media, New Gaming Console.

Who plans to buy Discord and why? What TikTok has to do with eating disorders? Who plans to take on Nintendo's Switch?

March 24, 2021Free Resources

Free Resources for Entrepreneurs 2 - Web Analytics

Free Web Analytics Solution for Entrepreneurs.

March 22, 2021Weekly Summary

Last Week in Tech 7. Volkswagen's EV promise and more.

Last week's summary is here.

March 17, 2021Free Resources

Free Resources for Entrepreneurs 1 - Web Developer's Heaven

Having to adapt your design to different screen sizes wears you out? There may be a remedy for that...

March 15, 2021Weekly Summary

Last Week in Tech 6

What is the future of journalism? Footage from thousands of security cameras around the world leaked, and more.

March 8, 2021Weekly Summary

Last Week in Tech 5 - What's the future of cars and more.

Enjoy this week's summary where I have taken a look at the future of cars, PayPal could be accepting crypto currencies, and more. Also, Happy Women’s Day!

March 4, 2021Research

Food for Thought - What is Consciousness?

What is consciousness?

March 1, 2021Weekly Summary

Last Week in Tech 4 (formerly Weekly Summary)

Google's "disturbing" data collection practices, Goldman Sachs wanting to go back to the office, and the truly modular laptop of the future.

February 26, 2021Marketing

Electronic Word of Mouth 1 - Introduction

Word of Mouth (WOM) marketing is one of the most effective ways of marketing your product. What you know about the traditional WOM does not always apply to its more modern version. So, why, how, and what do I do?

February 22, 2021Weekly Summary

Weekly Summary 3 - Uber loses in the UK, Facebook under fire, and, Microsoft's Xbox.

In this week's summary - how Microsoft is opening up gaming to the wider audience, how gig economy workers scored a huge win in the UK, and how buying Facebook ads is not the best idea.

February 18, 2021Update

Update - Weekly Summaries, series on Electronic Word of Mouth creation

A short update regarding my blog.

February 13, 2021Weekly Summary

Weekly Summary 2 - air pollution; Twitter; leadership; what is Clubhouse.

In this week's summary - the shocking effects of air pollution, Twitter looking for more revenue streams, women leadership skills better than men's, and Clubhouse - the new cool kid on the block.

February 11, 2021Research

Understanding your users' behaviour as a key to persuasion - Fogg's "Behaviour Model"

In the field of marketing, there are few more important skills than persuasion. How to do it effectively, however?

February 6, 2021Weekly Summary

Weekly Summary 1 - Climate change, Twitter and FB, and, is Jeff Bezos no longer CEO?

Could Climate Change have caused the SARS-Cov-2 pandemic? Why has Twitter acquired Revue? Why is Facebok developing their own newsletter tool? Is Jeff Bezos really stepping down?

February 4, 2021Marketing

On Early Majority & Marketing a Digital Product on the Example of "League of Legends."

"League of Legends" is a wildly successful game. We all can learn some lessons from Riot Games' rise to the top in the area of a successful delivery of a digital product.